Link is pleased to announce the appointment of Hannah Lane as Business Director within its EMEA team, where she will play a key role in senior client leadership, initially focusing on the Costa account.
Hannah brings extensive experience from some of the world’s leading creative agencies, having held client leadership roles at TBWA, Dentsu, and OLIVER. Throughout her career, she has partnered with globally recognised brands including Sony, Canon, Vodafone, Diageo, and TENA, delivering integrated campaigns across multiple disciplines—from sales promotion and retail to experiential, digital, social, and advertising.
Hannah also worked for 3 years at Canon as EMEA Marketing Manager, leading campaigns across 18 markets for both business and home printing. More recently, she was part of OLIVER’s global Diageo in-house team, serving as the digital agency of record and delivering campaigns across a diverse international portfolio.
In her role as Business Director, Hannah will focus on strengthening client relationships and driving innovation. Her immediate priority is to embed herself within both Link and the Costa business, building on an already strong strategic partnership while identifying opportunities to deliver further innovation and long-term value.
Lisa Bonney, Regional Managing Director EMEA at Link, commented, “Hannah brings a wealth of experience and a proven track record of building exceptional client partnerships across some of the world’s most respected brands. Her strategic mindset, integrated expertise, and collaborative approach make her a fantastic addition to our EMEA leadership team. I’m delighted to welcome her to Link and look forward to seeing the impact she will make.”
“I’m excited to work with the team to build on the fantastic foundations already in place,” said Hannah. “Continuing to innovate and evolve will be critical to ensuring our clients remain ahead in an increasingly competitive marketplace.”
This appointment reflects Link’s continued investment in senior talent to support its clients and deliver impactful, forward-thinking solutions across the region.