Link, a global leader in marketing execution, procurement, and supply chain solutions, has been awarded a prestigious top-tier rating from Dun & Bradstreet (D&B)—a testament to the company’s strength, stability, and reputation for delivering outstanding service to some of the world’s leading brands.
Since 1841, Dun & Bradstreet has been the gold standard in business intelligence, evaluating companies based on their financial health, operational reliability, and risk profile. Achieving this rating places Link in the highest tier, reinforcing its position as a trusted, resilient, and distinctly dependable organisation
Since its inception in 2007, Link has remained proudly independent, fostering an entrepreneurial culture that has enabled the business to build direct relationships with manufacturers in key global markets, particularly across Asia. Over the years, these strong partnerships have been instrumental in ensuring ethical and sustainable sourcing practices. Since 2018, Link has expanded its strategic sourcing capabilities, evolving into a full-service outsourced marketing partner to some of the world’s biggest brands. Today, the company offers a comprehensive global marketing services model across key procurement categories, including promotional merchandise, print, point of sale, and experiential marketing. This evolution has strengthened Link’s ability to provide innovative and sustainable solutions to its clients worldwide.
Link has built a reputation for being distinctly dependable, providing not only financial strength but also an unwavering commitment to driving positive change, strategic innovation and seamless global operations. By optimising efficiencies, adding value and enhancing brand reputation, Link ensures its strategic partners and stakeholders can confidently rely on its expertise to deliver the best solutions.
This recognition from D&B highlights Link’s ability to consistently deliver, adapt and innovate in an evolving business landscape. Beyond financial credibility, it underscores strong governance, a robust infrastructure, and a proven track record in successfully executing complex, high-impact campaigns across a diverse range of industries. Some of the world’s biggest consumer brand businesses trust Link to elevate their position in the marketplace, including Coca-Cola, Mars, Nestlé, L’Oréal and Heineken.
Mark McDonnell, Chief Executive Officer of Link, commented: “At Link, our success is built on reliability, innovation and strategic collaboration. Our independence, entrepreneurial spirit, creativity and direct sourcing model set us apart in the industry, allowing us to provide unparalleled value to our clients. Being distinctly dependable is a core pillar of our business, and this latest rating from Dun & Bradstreet is more than just a financial credit—it reflects our unwavering commitment to operational excellence, strategic growth and delivering measurable value to our clients worldwide. Whether it’s through innovative technology, efficient supply chain solutions or market-leading expertise, our partners can trust Link to always find the best way forward, driving positive change now and into the future.”
As a global business and fast-growing organisation, Link continues to invest in its people, technology, and infrastructure, ensuring that global, regional and local brands can count on them to deliver the marketing solutions they need.