Blog

Imaginative campaigns. Engaged partners. Sustainable thinking. Discover how we are driving change.

Link Strengthens Senior Leadership Team to Power Next-Generation Value for Coca-Cola HBC

Link is proud to announce the strategic appointment of two seasoned industry leaders—Louise King and Nicola Cregan—who will play pivotal roles in advancing Link’s long-standing partnership with Coca-Cola Hellenic Bottling Company (CCHBC). These appointments reflect Link’s commitment to continually enhancing its capabilities and bringing world-class expertise to deliver greater value and operational excellence for CCHBC. … Continued

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World Environment Day 2025: United Against Plastic Pollution

Every year on June 5th, World Environment Day is observed globally to encourage awareness and action for the protection of our environment. Established by the United Nations in 1972, it has become the largest platform for environmental outreach, engaging over 150 countries. This year, World Environment Day 2025 is hosted by the Republic of Korea … Continued

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Link Expands Strategic Partnership with CCI to Deliver Ground-Breaking Marketing Procurement Solution in Uzbekistan

Link is delighted to announce the expansion of its partnership with Coca-Cola İçecek (CCI), with the signing of a new multi-year contract to provide full-service marketing procurement and project management services in Uzbekistan. This new agreement marks a significant milestone in Link’s ongoing commitment to supporting CCI’s marketing needs across diverse regions and extends a … Continued

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Link Secures a Strategic Partnership with Syngenta to Drive Innovation, Efficiency, and Sustainability

.Link is proud to announce its latest strategic partnership with Syngenta, a global leader in technology and innovation in agriculture. Link has been awarded a 3-year contract to serve as the company’s exclusive aggregator for print and promotional materials across 18 countries. Following a rigorous due diligence and implementation process in 2024, Link is now … Continued

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Heineken Beverages Leverages Link’s Expertise to Strengthen Marketing Solutions Across 36+ Brands in South Africa

Link, a global leader in marketing execution, is proud to announce the expansion of its strategic partnership with Heineken Beverages, fully leveraging its expertise to strengthen marketing solutions across Heineken’s 36+ iconic brands in South Africa. Through a newly signed three-year contract, Link’s role has evolved beyond promotional merchandise to encompass full-service marketing procurement and … Continued

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Dun & Bradstreet Recognised Link with Prestigious Top-Tier Rating for Excellence, Stability, and Reliability

Link, a global leader in marketing execution, procurement, and supply chain solutions, has been awarded a prestigious top-tier rating from Dun & Bradstreet (D&B)—a testament to the company’s strength, stability, and reputation for delivering outstanding service to some of the world’s leading brands. Since 1841, Dun & Bradstreet has been the gold standard in business … Continued

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Link and Herbalife Strengthen Strategic Collaboration with Extended Supplier Agreement

Link, a global leader in marketing solutions, is proud to announce the extension of its preferred supplier agreement with Herbalife for an additional 2 years. This renewal underscores Link’s ability to deliver innovative and impactful marketing solutions that support Herbalife’s global marketing objectives. Having already supported Herbalife with impactful campaigns and events such as Herbalife … Continued

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Link Retains Assured Status for Mars Agent Audit Programme

Link is delighted to announce that it has successfully retained its Assured Status for the Mars Agent Audit Programme. This esteemed designation highlights Link’s ongoing commitment to upholding the highest standards of quality, transparency, and compliance across all its projects. The Mars Agent Audit Programme, which reviews over 2,000 active projects, ensures that compliance documentation … Continued

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Technology

Link Advancing its Market-Leading AI-Driven Technology Solutions for Clients

We proudly announces our acquisition of the Claritum Enterprise platform, including its software, intellectual property, and related assets. This strategic acquisition reinforces Link’s dedication to enhancing its software design and deployment capabilities, delivering cutting-edge, transformative technology solutions that prioritise innovation and deliver exceptional client value. Link’s ”Connect” solution comprises an end-to end generative design, product … Continued

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